Queen Street Mall: Wintergarden
Activate The City
The Wintergarden activation space is a highly visible and versatile site in the heart of Queen Street Mall. Located directly outside the Wintergarden shopping centre, it is surrounded by Brisbane’s premier retail destinations, including QueensPlaza, Brisbane Arcade and a concentration of leading global luxury brands.
Benefiting from strong pedestrian flows, the space is ideally suited to high‑impact brand activations, product launches and immersive experiences seeking maximum exposure within Brisbane’s busiest city‑centre environment.
Space Available
There are two activation areas in the Wintergarden space:
- Regent Side: Facing up the mall, towards Albert Street
- Edwards Street Side: Facing down the mall, towards Edward Street
Where an activation area greater than 8 m × 8 m is proposed, this must be discussed with Brisbane Economic Development Agency (BEDA) prior to approval.
All activations must be designed to maintain public amenity, protect pedestrian movement, and minimise impacts on surrounding traders.
Layouts must utilise the central area of the space and be positioned away from braille trails. A minimum clearance of 1 metre is required on either side of all braille trails.
A continuous clearway must be maintained at all times to allow access for emergency vehicles.
BEDA will provide guidance to support the development of site plans and ensure all requirements are met. All site plans must be submitted to BEDA for review and approval prior to installation.
Audio, Lighting & Equipment Available
BEDA has a range of small PA systems available for hire to support speeches and light entertainment. These systems are suitable for low‑impact activations and are subject to availability.
Storage
There is no storage available at this location, and BEDA does not accept deliveries prior to the event. All equipment and materials must be removed from site immediately following the conclusion of the event.
Limited use of the Edward Street outdoor storage unit may be permitted, subject to availability, other event bookings, and prior approval from BEDA.
Power, Water & Amenities
Power:
- 2 x 20 amp single-phase outlets
- Multiple x 32 amp three-phase outlets
Water:
- 1 x tap
Reference site map for power and water access points.
Sound Levels
Restrictions apply to sound levels. Amplification is permitted, with BEDA staff onsite to monitor sound levels and ensure compliance.
Fees
BOOKING FEES
Booking fee $2,700 +GST per day
REDUCTIONS: Bookings of three or more days 10% discount on booking fee. Registered charities and NFP's 50% discount on booking fee.
NOTE: BEDA does not offer half-day or hourly rates
STAFF FEES
BEDA Site Manager / Audio Tech $65 +GST per hour, minimum four-hour call
It is a mandatory requirement to have one BEDA Staff member in attendance for set-up and dismantle of your event. In some cases a staff member will be required for the duration of the event.
Site Security & After-Hours Operations
Overnight or after‑hours work requires security to be present.
Where installations, infrastructure, equipment, or materials are left onsite outside approved operating hours, event organisers must engage a suitably licensed security provider at their own cost. Security personnel must remain onsite for the full duration that items are unattended.
Vehicle Access & Construction Work - Permitted Hours
- Vehicle access restrictions apply in the Queen Street Mall. All vehicle access requires a permit issued in advance by BEDA.
- Permitted vehicle access times are outlined below (refer to diagram).
- Work involving construction activities or the use of machinery may only occur between midnight and 7:00 am.